{"id":2940,"date":"2025-01-09T13:03:15","date_gmt":"2025-01-09T13:03:15","guid":{"rendered":"https:\/\/netmarketingforyou.hu\/?p=2940"},"modified":"2025-01-29T09:28:01","modified_gmt":"2025-01-29T09:28:01","slug":"11-cegprofil-fields-that-deserve-special-attention","status":"publish","type":"post","link":"https:\/\/netmarketingforyou.hu\/en\/11-cegprofil-fields-that-deserve-special-attention\/","title":{"rendered":"11 company profile fields that deserve special attention"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2940\" class=\"elementor elementor-2940\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9ef792f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9ef792f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2508b82\" data-id=\"2508b82\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a7534e elementor-widget elementor-widget-text-editor\" data-id=\"1a7534e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>1. Name of the business<\/strong><\/h3><p>Your business name will still be used as a ranking signal. However, it's important not to stuff it full of keywords, because:<\/p><ul><li>It does not inspire confidence in customers.<\/li><li>Does not build your offline brand (e.g. signage, vehicles, advertising).<\/li><li>Google or other users may report it as spam.<\/li><\/ul><p>Tip: When starting a new business, it's a good idea to choose a name that includes your main keyword, but not too specific if you're planning to expand.<\/p><h3><strong>Title 2<\/strong><\/h3><p>The address of your business is key for local searches:<\/p><ul><li>Proximity to the search user increases the chances of ranking.<\/li><li>If your address is too far away from your target audience, it could be a ranking disadvantage.<\/li><li>If the address of your business is outside the city boundary (red line) defined by Google, it will be harder for users searching for your city to find you.<\/li><\/ul><p>Tip: If you're a service business, consider setting up a physical office where you can receive clients.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff461d6 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff461d6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f0bec61\" data-id=\"f0bec61\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ce513b elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"3ce513b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"810\" height=\"540\" src=\"https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-1024x683.jpg\" class=\"attachment-large size-large wp-image-2946\" alt=\"\" srcset=\"https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-1024x683.jpg 1024w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-300x200.jpg 300w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-768x512.jpg 768w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-120x80.jpg 120w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-1536x1024.jpg 1536w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2996609-1-2048x1365.jpg 2048w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6216603 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6216603\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b8d0880\" data-id=\"b8d0880\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f0e1be elementor-widget elementor-widget-text-editor\" data-id=\"2f0e1be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>3. Categories<\/strong><\/h3><p>Make sure your primary category accurately reflects your main activity. Use additional categories to give a more complete picture of your business.<\/p><h3><strong>4. Website link<\/strong><\/h3><p>Linking a strong and reliable website to your Google Business Profile improves your chances of ranking locally. It is important that your website:<\/p><ul><li>Be user-friendly.<\/li><li>Provide answers to customers' questions.<\/li><li>Provide relevant content.<\/li><\/ul><h3><strong>5. Opening hours<\/strong><\/h3><p>Opening hours have also become a ranking factor. If your shop is open when your competitors are closed, it can give you a significant advantage. Example.<\/p><h3><strong>6. Opinions<\/strong><\/h3><p>Customer reviews influence the ranking in a number of ways:<\/p><ul><li>Aggregated star rating.<\/li><li>Number and freshness of reviews.<\/li><li>Keywords appearing in the reviews.<\/li><\/ul><p>It's important to keep encouraging your customers to write reviews and respond to all comments.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-135cc67 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"135cc67\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d51bb7\" data-id=\"1d51bb7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c97cc74 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"c97cc74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"810\" height=\"540\" src=\"https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-1024x683.jpg\" class=\"attachment-large size-large wp-image-2947\" alt=\"\" srcset=\"https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-1024x683.jpg 1024w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-300x200.jpg 300w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-768x512.jpg 768w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-120x80.jpg 120w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-1536x1024.jpg 1536w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/2687616-1-2048x1365.jpg 2048w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88d3973 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88d3973\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ffd8fb\" data-id=\"9ffd8fb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b5ab2b4 elementor-widget elementor-widget-text-editor\" data-id=\"b5ab2b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>7. Properties<\/strong><\/h3><p>The information you can provide in the \u201eProperties\u201d field (e.g. \u201efamily business\u201d or \u201eminority-owned\u201d) can give you a ranking advantage and make your business more attractive to buyers.<\/p><h3><strong>8. Services<\/strong><\/h3><p>The addition of services suggested by Google has been shown to improve local rankings in certain markets. Fill in as much detail as possible about your services!<\/p><h3><strong>9. Products<\/strong><\/h3><p>When you upload your products through Google Merchant Center, the \u201eWhat's In Stock\u201d section will appear on your profile and increase your chances of showing up in product searches.<\/p><h3><strong>10. Popular periods<\/strong><\/h3><p>Although you can't directly set popular periods, you can influence them by organising special offers or events at times when you want to increase traffic.<\/p><h3><strong>11. Menu items<\/strong><\/h3><p>For restaurants, it is particularly important that menu items are accurate. Even a simple typo correction can result in a dramatic improvement in rankings.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fc3bec elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fc3bec\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9eafa0c\" data-id=\"9eafa0c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b3fb26 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"1b3fb26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"810\" height=\"540\" src=\"https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-1024x683.jpg\" class=\"attachment-large size-large wp-image-2945\" alt=\"\" srcset=\"https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-1024x683.jpg 1024w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-300x200.jpg 300w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-768x512.jpg 768w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-120x80.jpg 120w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-1536x1024.jpg 1536w, https:\/\/netmarketingforyou.hu\/wp-content\/uploads\/2025\/01\/4292193-2048x1365.jpg 2048w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0e4994b elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0e4994b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8c77f93\" data-id=\"8c77f93\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f187868 elementor-widget elementor-widget-text-editor\" data-id=\"f187868\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Summary<\/h3><p>Google Business Profile optimisation has a direct impact on local search results and customer acquisition. Accurate completion and ongoing maintenance of the fields listed here can help your business stand out from the competition and attract more customers. Remember: accurate information and an active presence are essential for success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>1. \u00dczlet neve Az \u00fczleted neve tov\u00e1bbra is rangsorol\u00e1si jelk\u00e9nt szolg\u00e1l. Fontos azonban, hogy ne t\u00f6mj tele kulcsszavakkal, mert: Nem kelt bizalmat a v\u00e1s\u00e1rl\u00f3kban. Nem \u00e9p\u00edti az offline m\u00e1rkaneved (pl. c\u00e9gt\u00e1bla, j\u00e1rm\u0171vek, rekl\u00e1mok). A Google vagy m\u00e1s felhaszn\u00e1l\u00f3k spamk\u00e9nt jelenthetik. Tipp: \u00daj \u00fczlet ind\u00edt\u00e1sakor \u00e9rdemes olyan nevet v\u00e1lasztani, amely tartalmazza a f\u0151 kulcsszavad, de ne [&hellip;]<\/p>\n<\/p><div class=\"more-link\"><a href=\"https:\/\/netmarketingforyou.hu\/en\/11-cegprofil-fields-that-deserve-special-attention\/\" class=\"btn btn-small btn--dark btn-hover-shadow\"><span class=\"text\">Continue Reading<\/span><i class=\"seoicon-right-arrow\"><\/i><\/a><\/div>","protected":false},"author":4,"featured_media":2945,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-2940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/posts\/2940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/comments?post=2940"}],"version-history":[{"count":10,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/posts\/2940\/revisions"}],"predecessor-version":[{"id":3050,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/posts\/2940\/revisions\/3050"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/media\/2945"}],"wp:attachment":[{"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/media?parent=2940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/categories?post=2940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/netmarketingforyou.hu\/en\/wp-json\/wp\/v2\/tags?post=2940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}